Twelve directions for the next Brandstorm.

The brief: keep what worked in Brandstorm, the read card, the screenshot, the layout; show that it can do more than one thing; keep it from becoming a wall to read; and speak to a capable person at the company without presuming what they want or inventing anything. Each direction below is mocked up on one real brand.

Mark parts, not ideas. Every direction is split into parts with a 👍 and a 👎 and room for a note. The drawer in the corner collects what you marked. Put your name in and send; “Team” shows everyone's marks on each part, and the liked parts get remixed into three or four variants.